FLEAKIN' OUT WITH zeal optics

The team at ZEAL Optics works to build the highest quality eyewear for people like them who live for outdoor adventure. But that is just the beginning of ZEAL's adventure. The brand focuses on more than just being an eyewear company, adhering to a simple set of beliefs: Use Less, Give Back, Explore More.

What does ZEAL mean to you?

ZEAL Optics is a unique line of eyewear born out of this need to create. To define ourselves among the masses of sameness. Defending the desire to be different and embracing the need to constantly evolve. Our people: me, you, them, us; we are all driven by similar things. The need for adventure. For a journey, and a story, striving for more than just a basic existence. From our friends to our families, the moments you make become you. And this is what we live for, creating new memories while living life through our lenses.



We're based in Boulder, CO 


ZEAL created the world’s first biodegradable sunglass


We also have a full line of goggles!

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Where do you find inspiration?

I find my inspiration in nature and in my personal desire and passion to embrace new adventures and see new places. I am constantly inspired to push myself further and challenge myself to my deepest depths.

What's a day in your shoes like?

Everyday is an adventure and no day is the same. My job is constantly evolving and changing to adapt and fit the needs of the company. Never is there a dull day!

Where did you get your start?

I started in the snow-covered mountains of Tahoe. You could say that my first trip down the mountain was the beginning of the end! From that point on, adventure has become a large part of my life.

What's your greatest accomplishment?

My greatest accomplishment is finding myself and discovering who I am and who I want to be as a person. It is the single greatest achievement there is.

The Denver Flea is a staple of the Denver scene and an event not to be missed. It brings in like minded and local brands for a fun day in the park.
— Jamie Normandin